Scan
the stickers for the latest rules and regulations for striped bass in your area.
Scan · Educate · Conserve
Save a Million Bass.
Educating anglers directly — before they cast a line — with local striped bass rules and ten catch-and-release techniques recommended by scientists.
©JimLevinsonPhoto
How it works
Three simple steps.
Educate
yourself and others about the 10 techniques recommended by scientists for better fish handling to reduce catch and release mortality.
Conserve
by reducing average mortality from 9% to a goal of 6%, and share your knowledge.
Photo courtesy of Rex Messing
In partnership with:
What is Save A Million Bass?
Save A Million Bass (SAMB) is a groundbreaking project that uses the latest technology to educate anglers about new rules and regulations and the best catch and release techniques. Using QR codes placed on stickers and digital tags, SAMB is able to do what has seldom been done in saltwater fishing — educate anglers directly before they cast a line.
How does it work?
Anglers scan the QR code. The code locates the fisherman via their device and gives them the striped bass regulations in their specific location, plus ten recommendations for better catch and release. Location sharing is optional and the site does not intentionally retain visitor coordinates.
Why one million bass?
A 2017 striped bass stock assessment estimated that 3.4 million stripers did not survive catch and release, based on the standard 9% mortality rate. If we can achieve a one-third reduction in that rate, bringing it down to 6%, we save a Million Bass or more.
How can I get involved?
Get SAMB stickers, donate to help keep the organization afloat, or contact us if you’d like to become a sponsor.
Ten ways to help save a Million Bass
Release better.
Recommendations suggested and reviewed by guides, anglers and leading scientists.
Why one million?
9%
An estimated 9% of striped bass do not survive catch and release.
Catch and release is an important part of the effort, but it still takes a toll on the fishery.
3.4M
In 2017, an estimated 3.4 million striped bass died from catch and release fishing.
This represents about half of the total fish mortality for the year.
1M
An estimate of the number of striped bass that could be saved
if we reduced the mortality rate by just 3%.
Stick it on your boat, cooler or tackle box
The QR code links to:
- Your local striped bass rules and regs
- 10 best practices to reduce catch and release mortality
- Your State enforcement number to report any violations witnessed
Our stickers are funded by anglers and conservationists just like you. You can even have your fishing club or organization’s name printed on them.
Field notes
From the blog.
Research, policy updates and field notes from Save A Million Bass and conservation partners.
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